The stunning 50’s bar island takes centre stage in the venue, illuminated, and boasting the kind of drinks offer you’d expect to find; JaguarShoes classic cocktails, locally brewed craft beers and a selection of new and old world wines.
The Victoria has a long standing heritage as a music venue, we plan to maintain that under JaguarShoes, but it’s also a great pub and it feels like for a long time that’s been overlooked.
The focus at the Victoria is premium Rum which seemed the obvious choice given the Caribbean influence on the area in recent decades and the fact that rum is not quite so serious a companion as it’s peers… Rum, can just be fun!
The site is located at 451 Queensbridge Road in Dalston, London. Contact number is 0207 6840944.
The music room at The Victoria has been on the radar of gig goers for more than 3 decades and is one of the best live rooms in East London. Ben Heath, who owned and ran infamous Shoreditch club CATCH (2001-2009), joins the founders of DreamBagsJaguarShoes in recreating this club.
In the Spring of 2015 we re-launched the space independently to the pub, building an exciting a new programme of live music and club nights and working with the industry’s best promoters such as Bird on the wire, Eat your own ears, Parallel lines, Bad Vibrations, Upset the rhythm, Metropolis, DHP and many more.
Scroll down to bottom of page to see what's on. You can also find our upcoming events on our Facebook page HERE.
If you wish to enquire about events please contact our booker on firstname.lastname@example.org.
Relaxed, familiar, playful. That’s the proposition at the Victoria. A friendly local pub, with great food and a good atmosphere. No ‘pretentious’ pretentiousness… just good clean unpretentious pretentiousness.
See pictures from our archive: Fat White Family, Sean Nicholas Savage, John Maus, Juniore, Bleached, Nova Twins, Clap Your Hands Say Yeah, Mourn, The Parrots, Girli, Kiran Leonard, Caroline Rose, Donny Benét, Is Bliss, Death Valley Girls, Pregoblin, etc etc...
The original East London Arts collective, JSC create beautiful and unique exhibitions, events, publications. The organisation was born out of much celebrated Shoreditch bar and exhibition space DreamBagsJaguarShoes in London in 2002.
The unusual name of this founding business is derived from the two 1980s bag and shoe wholesaler signs that hang on the buildings original shop front.