This Is The Uniform. This Is The Shop.Old Shoreditch Station12th May - 4th June, 2017

This Is The Uniform. are showcasing their brand new collection pieces and running a series of workshops that focus on hand embellishment and craft up until 4th June.

Keep an eye on their instagram and facebook for further details on the workshops.

This Is The Uniform is a luxury womenswear brand based in London. Conceptual in its design ethos, the brand explores cultural and social ideas, each collection aiming to draw upon our relationship with clothing and its power to unite and divide us. The brand explores the systems and rules of dress placing particular emphasis on ideas of stereotype, perception and context. Through the dissection and re-appropriation of cult image, super trends, urban tribes and subcultures, This Is The Uniform creates a new sense of belonging.

This Is The Uniform was launched by Jenna Young, a graduate of Goldsmiths University, in 2013. The brands initial collection launched what was to be the beginning of a strongly identifiable label with a slick, urban aesthetic that is highly regarded by industry professionals and customers alike.